Aloe Care Health \ B2B MedTech Startup
Digital solutions for care facility management
Design Director
Overview
I joined MediaTech startup StreamDNA as their founding designer to deliver the end-to-end design of their flagship self-service YouTube data solutions platform to grow their SaaS business.
The platform helped StreamDNA scale their data sales business beyond high-touch offline sales cycles, into a scalable self-led acquisition journey.
Business goals:
🎯 Grow subscription-based business
🎯 Reduce churn of existing subscribers
🎯 Enable product-led acquisition of new customers and easy conversion to higher tiered plans